Enthrone

Enthrone is a clothing company designed to provide an outlet of self-expression for those interested in fashion and the complexities that come along with it.


The motivation for this brand was to tap into the popular market of contemporary fashion while still keeping the concepts and ideas authentic. By creating a brand in such a competitive market it was important to keep in mind the aspect of creating a story as well as using the best material quality for each garment.

While designing for a clothing brand my main focus was to provide deliverables that would satisfy the target audience. I accomplished this by creating a project outline for each item that was to be designed. With this outline, I was able to manage multiple designs that would eventually become part of the overall brand identity.

The process for each deliverable consisted of multiple revisions, collaborative feedback, and creating the final product.

Objective

Tools

Adobe lllustrator, Photoshop, InDesign

Roles

Art Direction, Brand Identity, Project Management

T-Shirt

Hooded Sweatshirt

Jeans #1

Jeans #2

Jean Jacket

Enthrone Skateboard 1
Enthrone Skateboard 2

Skateboard Decks

Keychain

Sticker

Shoe Concept

13 x 19 Poster

13 x 19 Poster